HAYLEY IRONS
MARKETING SOLUTIONS —
BUSINESS —
We work by listening to your individual needs and responding through the creation of a tailored package of services that will suit both your pocket and your goals. Because we live and breathe marketing and pride ourselves on being in the thick of new ways to successfully boost businesses, you can rest assured that our combination of services will be just the solution you are search for.
Take a look at what we can do…
HAYLEY —
Hayley also has a wealth of experience within the dental industry, including eight years working as a dental practice manager, which has given her insight into dental surgeries, procedures, how to increase turnover, and build patient lists. She has successfully managed marketing campaigns and boosted the profiles of many private dental surgeries all over the UK.
Not only is Hayley highly professional, she is also friendly and personable, and will take the time to get to know her clients and their brands. Not only does this make working with her fun and enjoyable, it helps her to deliver the results that you need.
Social Media
Blogging
Marketing / Branding
Content Creation
Social Media Training
Book yours today!
However, many business owners are reluctant to blog, whether it’s due to time constraints, not knowing where to begin, or simply not enjoying the writing process, which is where HI Marketing can step in to help. We can offer regular, tailored blog content that is unique to your business in style, tone and content.
At HI Marketing we can point you in the right direction by helping you to understand what you want your brand to mean to both you and your customers, and then putting the processes in place to ensure that the correct message is being portrayed.
We do this by creating a unique marketing communications plan, which combines a variety of elements such as online and traditional media, advertising, PR, exhibitions, mailings, newsletters, and internal communications, too.
At HI Marketing we work hard to understand who you are and how you want your customers to perceive you, to then create copy that will reflect this. Your content is just as important as your logo or your website; it’s part of your brand so make sure it does you justice. We can provide copy for brochures, newsletters, direct mail letters, adverts, websites, e-mailers, and much more!
Create a strategy
I recently stumbled across a quote that sparked a thought process… ‘Ideas are worthless. Execution is everything’
While I don’t fully agree that ideas are worthless (we wouldn’t get very far without them), I do believe that without correct planning we cannot execute anything very well. So, while you might be brimming with ideas for your social media accounts, its not just a case of putting posts on, crossing your fingers and hoping for the best. You need a strategy and a plan to be able to put everything in place; otherwise you might very well be wasting your time.
Maximum impact
That’s why, for those dental practices who are not in a position to outsource their marketing, or who would prefer to keep everything in-house, I am now offering social media training for your team members. This will be dedicated to your practice and its unique needs and will be carried out as a one-to-one or small group session.
We will cover the difference between personal and business accounts, how to remain on brand across all of your accounts, and how to plan your social media strategy for maximum impact.
If this sounds like something your practice could benefit from, give me a call on 07805 506477, or drop me an email at hayley@hayleyironsmarketing.co.uk – I can’t wait to work with you!
Hayley
Director
Heather
Content Creator
Jen
Social Media
LATEST POSTS —
Here you’ll find some of our latest blog posts and articles.
Are virtual meetings here to stay?
Throughout these weird and trying Covid times, we have all found ways in which to add as much normality into our lives as possible. The biggest thing we are missing out on, of course, is social contact and many of us have turned to technology to help stay in touch as much as possible.
Lessons from lockdown
At the end of March, when lockdown came into effect, my client list took a huge tumble from 32 to 13. Like many, my first reaction was panic and worry, which was heightened when I realised that, as a limited company, I was not entitled to any financial help or support from the government, apart from a loan, which was not a route I wanted to go down.
HOT NEWS —
TRAINING FOR YOUR TEAM
Do you have a team member that is chomping at the bit to take on more duties? Has someone in your team offered to take control of the social media marketing for your practice? If this sounds like you, read on…
While you may have that perfect person in mind to carry out your social media marketing, it is important to understand that having a stand-out personal account is very different to having a successful business one. However, with the right training and guidance, I believe that you can really take your practice to the next level through social media…