Portray your personality

Portray your personality

I’m a firm believer that people buy from people. Even those who buy in to a brand do so based on the personality, ethos, and reputation that a particular business has built up, all of which starts from the people working within that company. Personalities are...
Do you even #hashtag?

Do you even #hashtag?

These days, hashtags have well and truly ingrained themselves into almost every facet of our society. From its humble beginnings on social media, namely Twitter, the hashtag can now be found on every social media platform, and for some people, they even find their way...
How to reach more people

How to reach more people

I’ve noticed lately that ‘social media influencer’ seems to have become a legitimate job title. Not only does this say a lot about the world we currently live in, it also speaks volumes about the power that social media can really have. With so many...